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Running

After Breaking the 2-Hour Marathon Barrier with Eliud Kipchoge, Nike and Faith Kipyegon Are Now Aiming for the 4-Minute Mile

A woman has never run a mile in less than 4 minutes, and Kipyegon will have to beat her current world record…

The Running Specialty Channel Has Proven To Be Recession Proof: Can It Withstand Tariff Turmoil?

"Traditionally during uncertain times, running has been an outlet that people go to, so we've got to be there…

Brooks and Disney Deliver a Colorful Running Collection Featuring Ghost Max 2 and Adrenaline GTS 24 Sneakers

Four designs are showcased in the collection.

Diadora Releases a Super Trainer Running Shoe That Was Made in Italy

The Diadora Atomo Star super trainer is available now.

Puma Is Doubling Down on Marketing: Inside the Brand’s ‘Go Wild’ Campaign

The German athletic giant revealed it will spend 40 percent more on advertising compared to 2024.

Puma and Danish Running Brand Saysky Just Released Chic Gear for Almost Every Type of Run

Including Puma's Deviate Nitro 3 and Deviate Elite Nitro 3.

Satisfy Calls Out Nike for T-Shirt That Appears to Copy One of Its Signature Designs

At issue are holes that look like distressing but are actually used for ventilation.

Brooks CEO and President Reveal Its Keys to Consistency and Offer an Outlook for 2025

"This doesn't happen without intention in how we set our values for our organization and how we live those…

Is Nike Ready for a Major Comeback in Running?

With The Running Event 2024 in the rearview, industry insiders weigh in.

4 Ways TRE Proved the Running Market Just Keeps Getting Hotter

From tech innovation to an increased focus on the everyday runner, brands continue to go all in on the…

On Co-Founder: ‘We’re No Longer Just a Running Brand’

On is leaning into other categories including tennis, training and outdoor.

Why Tech Reps Are Run Retail’s Unsung Heroes When It Comes to Building Community

"A great tech rep working with the floor, side-by-side with our crew, is one of the best ways for a brand to…

Run Clubs Are Booming. But as Their Central Role Changes, Can Brands Still Capitalize?

Leading run clubs, brands and specialty run retailers discuss the nuances of their professional relationships.

Hoka Partner Hellah Sidibe Has Run Every Day for More Than 7 Years. Here’s Why He Has No Plans to Stop.

Sidibe's goal is to eliminate the barrier to entry to be a run streaker. That's part of the reason he loves…

Elliott Hill Starts as Nike’s CEO Today: Here Are 4 Key Priorities He Needs to Address

Hill, who served in several leadership roles before retiring from the Swoosh in 2020, is facing high…